How to Start a Digital Accessibility Business
Learn how to start your own digital accessibility business from Kris Rivenburgh, the founder of Accessible.org.
How to Start a Digital Accessibility Business is a step-by-step course designed to help you build a thriving business in the digital accessibility industry. Created by Kris Rivenburgh, founder of Accessible.org, this course provides actionable guidance for setting up your business, understanding accessibility laws, and standing out in a fast-growing market.
Whether you’re looking to consult, offer accessibility services, or develop digital products, this course equips you with essential skills to succeed. You’ll learn about the limitless opportunities within accessibility, industry challenges, and how to leverage compliance needs to establish a valuable service offering. From client relations to advanced marketing strategies, this course covers the essentials to help you hit the ground running.
Through real-world examples, practical templates, and Kris’s insights from working with hundreds of clients, you’ll walk away with a deep understanding of the digital accessibility landscape and a concrete plan to grow your business.
Key Takeaways
- Understand the vast potential and growth in the accessibility industry.
- Discover common pitfalls in accessibility services and learn how to differentiate yourself.
- Learn how to establish and legally structure your business for success.
- Receive valuable templates and tools to manage and present your services professionally.
- Explore ways to specialize within the field, including VPATs, AI, and more.
- The Limitless Potential of Digital Accessibility
Understand the immense potential of the accessibility industry, its current state, and why it’s still an untapped “gold mine” for businesses that offer quality services. You’ll learn about ADA Title II, EN 301 549, and how web accessibility compliance is rapidly evolving. - Golden Opportunities
We will address common misconceptions, market confusion, and how to differentiate your services from those currently offering poor value. Learn why this niche, despite being less glamorous, is vital and still early in its growth. - Building Your Business
Explore the business essentials you need, including setting up your LLC, managing finances, understanding legal risks, and mastering client relations. You’ll also get practical tips on how to market your services, price your offerings, and handle client inquiries. - Prerequisites to Starting
This section covers the prerequisites or possible prerequisites for starting a digital accessibility business, including familiarity with WCAG, screen readers, keyboard navigation, and relevant programming languages like HTML, CSS, ARIA, and JavaScript. - Developing Your Winning Strategy
Discover the key to success in this industry by focusing on incremental progress, delivering excellent quality, and educating clients who may not yet understand the importance of accessibility. Learn from my personal experience of creating Accessible.org, working with corporate clients, and building a brand. - Marketing and Choosing Your Path
We will explore advanced business opportunities, such as specializing in audio descriptions, VPATs, or even branching into AI and virtual reality consulting. You’ll get real-world advice on working with small businesses, corporations, schools, and local governments. - Resources and Tools
Finally, gain access to templates for contracts, service proposals, and pricing strategies, plus learn the few tools I regularly use streamline your operations. You’ll leave this course with everything you need to confidently launch and grow your business in web accessibility.
Kris Rivenburgh is an attorney who literally wrote the book on ADA compliance for digital assets: The ADA Book. Kris has been recognized by major publications such as The Economist, Yahoo Small Business, and Los Angeles Daily News.
With seven years of experience in ADA compliance and website accessibility, Kris brings immense knowledge and expertise to the WCAG Course.
Kris has advised hundreds of clients, from small businesses to global corporations. He also has four guides on ADA compliance and web accessibility published in Bloomberg Law.
Below are frequently asked questions about the “How to Start a Digital Accessibility Business” Course.
While familiarity with accessibility basics (WCAG, screen readers, HTML, CSS, ARIA, and JavaScript) is helpful, this course is designed to guide both beginners and those with existing knowledge.
This course prepares you to offer various digital accessibility services, including consulting, auditing, VPAT preparation, and even accessibility support for specialized fields like virtual reality and AI.
Yes, the course includes an overview of key regulations (like ADA Title II and EN 301 549) and helps you understand the legal landscape of web accessibility compliance.
Absolutely. The course covers essential marketing strategies to help you attract and retain clients, as well as ways to stand out in a niche market.
You’ll receive templates for contracts, service proposals, and pricing strategies. Additionally, Kris shares essential tools he uses to streamline business operations and enhance client engagement.
Yes, the course explores advanced opportunities like working with corporate clients, schools, local governments, and specializing in areas like audio descriptions or VPATs.
This course is unique in its focus on building a business within the accessibility niche. It combines industry insights, business fundamentals, and practical tools, offering a complete roadmap to starting a successful accessibility service.
You’ll have lifetime access to course materials and can revisit any section as your business grows. Additional resources and support options are also available.
Yes, you can play the videos up to 2x speed.
No, the course is solely focused on telling you how to prevent ADA website lawsuits.