How to Start a Digital Accessibility Business
Learn how to start your own digital accessibility business from Kris Rivenburgh, the founder of Accessible.org.
Digital accessibility is a top 5 most exciting industry to be in and if you’re ready to invest 100% into growing your own business, this course will give you the foundation to build your business. The growth potential is enormous which is why I spend every day of the week building Accessible.org. Once you sign up, you’ll have a front row seat into my blueprint for growing Accessible.org.
The Digital Accessibility Business course is overflowing with ideas, contrarian strategies, and philosophies that enable me to land 4 and 5-figure clients on a weekly basis.
This 10-hour course shows you exactly how I’m beating the competition and increasing market share. You’ll also find out how I operate Accessible.org and deliver the best value to clients.
More anecdotes from the course:
- The exact client proposal template I use
- My actual profit margins on accessibility audits
- The exact (6) email sequence that lead to me closing a $2,030 sale in 21 hours and 26 minutes
- 30 email conversations where you can see what clients and I discuss (redacted only for privacy)
- Includes services
- Includes quotes
- AI technique that saves me hours of time
Here’s some more info:
How to Start a Digital Accessibility Business is a step-by-step course designed to help you build a thriving business in the digital accessibility industry. Created by Kris Rivenburgh, founder of Accessible.org, this course provides actionable guidance for setting up your business, understanding accessibility laws, and standing out in a fast-growing market.
Whether you’re looking to consult, offer accessibility services, or develop digital products, this course equips you with essential skills to succeed. You’ll learn about the limitless opportunities within accessibility, industry challenges, and how to leverage compliance needs to establish a valuable service offering. From client relations to advanced marketing strategies, this course covers the essentials to making more money (with less of a toll on you).
Through real-world examples, practical templates, and Kris’s insights from working with hundreds of clients, you’ll walk away with a deep understanding of the digital accessibility landscape and a concrete plan to grow your business.
Key Takeaways
- Understand the vast potential and growth in the accessibility industry.
- Discover common problems in accessibility services and learn how to differentiate yourself.
- Learn how to establish and legally structure your business for success.
- Receive valuable templates and tools to manage and present your services professionally.
- Explore ways to specialize within the field, including VPATs, AI, and more.
- The Limitless Potential of Digital Accessibility
Understand the immense potential of the accessibility industry, its current state, and why it’s still an untapped “gold mine” for businesses that offer quality services. You’ll learn about ADA Title II, EN 301 549, and how web accessibility compliance is rapidly evolving. - Golden Opportunities
We will address common misconceptions, market confusion, and how to differentiate your services from those currently offering poor value. Learn why this niche, despite being less glamorous, is vital and still early in its growth. - Building Your Business
Explore the business essentials you need like developing a client acquisition strategy, understanding legal risks, and mastering client relations. You’ll also get practical tips on how to market your services, price your offerings, and handle client inquiries. - Developing Your Winning Strategy
Learn the approach that built Accessible.org: focus on incremental progress over perfection, prioritize clear communication, and educate clients rather than overwhelm them. I’ll share how I structure projects, set expectations, and turn one-time clients into long-term relationships. You’ll also learn how to address difficult conversations—like setting realistic expectations or explaining why certain requests aren’t included. - Marketing and Choosing Your Path
We will explore advanced business opportunities, such as specializing in audio descriptions, VPATs, or even branching into AI and virtual reality consulting. You’ll get real-world advice on working with small businesses, corporations, schools, and local governments. - Resources and Tools
You’ll also receive ready-to-use templates for service agreements and accessibility documentation — the same ones I’ve refined over years of client work. I’ll also share the specific tools I use for project management, and communication, so you’re not starting from scratch. You’ll finish the course with an operational foundation you can customize and deploy immediately.
Kris Rivenburgh is a licensed attorney, accessibility and compliance expert, and founder of Accessible.org—a digital accessibility consulting business he has owned and operated for over five years.
Kris has authored two books on digital accessibility—The ADA Book and Digital Accessibility and Compliance—and has created over 640 YouTube videos on accessibility and compliance, establishing himself as one of the most prolific educators in the space.
His work has been cited by The Economist, Yahoo Small Business, and Los Angeles Daily News. He also has four articles published by Bloomberg Law.
Beyond consulting, Kris created AccessibilityTracker.com—a platform for managing accessibility remediation and compliance projects—demonstrating his ability to create multiple revenue streams within the accessibility industry.
Kris has served clients ranging from small businesses to government agencies to global corporations, giving him firsthand insight into how to land contracts, structure services, and scale an accessibility business.
This course isn’t theory. It’s the playbook Kris used to build a thriving accessibility business from the ground up.
Below are frequently asked questions about the “How to Start a Digital Accessibility Business” Course.
While familiarity with accessibility basics (WCAG, screen readers, HTML, CSS, ARIA, and JavaScript) is helpful, this course is designed to guide both beginners and those with existing knowledge.
This course prepares you to offer various digital accessibility services, including consulting, auditing, VPAT preparation, and even accessibility support for specialized fields like virtual reality and AI.
Yes, the course includes an overview of key regulations (like ADA Title II and EN 301 549) and helps you understand the legal landscape of web accessibility compliance.
Absolutely. The course covers essential marketing strategies to help you attract and retain clients, as well as ways to stand out in a niche market.
You’ll receive templates for contracts, service proposals, and pricing strategies. Additionally, Kris shares essential tools he uses to streamline business operations and enhance client engagement.
Yes, the course explores advanced opportunities like working with corporate clients, schools, local governments, and specializing in areas like audio descriptions or VPATs.
This course is unique in its focus on building a business within the accessibility niche. It combines industry insights, business fundamentals, and practical tools, offering a complete roadmap to starting a successful accessibility service.
You’ll have lifetime access to course materials and can revisit any section as your business grows. Additional resources and support options are also available.
Yes, you can play the videos up to 2x speed.
No, the course is solely focused on telling you how to prevent ADA website lawsuits.